ZILIN ZHANG

(about me) I’m a passionate designer interested in how things look, feel and work for the people using them. My love of psychology shapes how I approach design, encouraging me to look closely at people’s intentions, emotions and behaviours. Over the past few years, I’ve designed visual identities, brand books, websites and mobile interfaces, alongside designing games, creating data visualizations and 3D models, shooting short films and working in a professional kitchen. My game design work combines creative judgment, player psychology and years of competitive play. I bring a clear sense of what players value and how creative direction, gameplay and progression need to work together. I enjoy bringing these different perspectives into a project, developing a clear visual direction and working through the details with others to create something thoughtful, useful and distinctive.